1968 Dodge Coronet R/T

The all new 1968 Coronet R/T and Coronet Super Bee were truly performance vehicles. Standard big blocks and plenty of performance add-ons said one thing; "We mean business". These cars were part of the newly created "Scat Pack" marketing campaign introduced by Dodge in 1968.

The Coronet received all new sheet metal in 1968. The car grew in length slightly from the previous year and incorporated more smooth curves than the 1967 model. The quarter panels featured smooth teardrop style curves which led to the tail panel. On each quarter panel were two scallops at the leading edge nearest the door. All Coronet R/T's and Super Bee's received a power bulge hood with chrome simulated rear facing vents.

The Coronet R/T was available in hardtop or convertible and featured R/T emblems on the grill, tail panel, and front fenders. The interior was deluxe styled and featured console, map lights, clock, tachometer, and plenty of chrome plating. The R/T featured heavy duty suspension and was available with the standard 440 Magnum or the 426 Hemi.

The 1968 Coronet Super Bee was quite a different car from the Coronet R/T in that it was targeted at the young buyer looking for cheap speed. Essentially, the Super Bee was Dodge's answer to the all new 1968 Plymouth Road Runner. The Super Bee was basically a base Coronet sedan that came standard with a heavy duty suspension package which included big torsion bars, leaf springs, and shocks. As well, all Super Bee's rode on Red Streak tires and included a throaty dual exhaust system with chrome tips. The base motor was the 383cid but the hemi was available for those willing to spend a lot more. The performance image of the Super Bee was largely pronounced with the dual bumble bee stripe across the trunk and quarter panels. These cars were a smash hit with young buyers.

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